Client: Ice Cold Soda representing HB Realty and True North Developments.
Description: Madison – logo, CI and launch campaign
Date produced: September 2020.
This exquisite new development, reminiscent of old New York City, began in 2020 and quickly proved a prudent investment for all. Boasting an apartment block with studios and 2 bedroom spaces to free-standing family homes with the very best modern amenities and finishes. This project required creative that embodied the magic of old New York City, with red brick and the iconic city grid, combined with the modern sleek lines of today’s high rises and minimalist architecture.
The project required a logo and corporate identity, sales brochures, billboards, sales kits, large-format displays, and everything in between.
Featured here are a few elements from the campaign.